Project Overview
When I reached out to Cameron M. Fernandez in June of 2025, he already had an incredible reputation as one of California’s top family law attorneys. His firm, Fernandez Family Law, serves high-net-worth clients and families throughout California’s Central Coast—and they’re known for winning high-stakes cases.
But like many great law firms, their online presence wasn’t reflecting the caliber of their practice. And even more importantly, they weren’t seeing a consistent flow of leads and cases from digital marketing.
That’s where I came in.
How I Helped
Here’s exactly what I did to help Fernandez Family Law level up their digital strategy:
- Designed and launched a brand-new website — one that reflected the firm’s elite positioning and spoke directly to their ideal clients
- Built and optimized Local Service Ads (LSA) campaigns to rank higher than their competitors and consistently generate high-quality phone calls
- Launched highly targeted PPC campaignss on both Google and Microsoft Bing, organized by geographic region and specific family law services
- Set up full conversion tracking — from click to lead to consultation to retainer to revenue — so the firm could clearly see their true cost per signed case
- Provided ongoing management and optimization to keep results strong month after month
The Results
- LSAs ranked #1 across key target cities within 15 days
- A steady, reliable flow of new leads from multiple channels
- Full-funnel tracking in place — giving Cameron a clear line of sight into what’s working (and what’s not)
What Cameron Had to Say
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Cameron M. Fernandez
Certified Family Law Specialist & Founder of Fernandez Family LawA Quick Note on Exclusivity
If you’re a family law attorney in Santa Maria, I want to be upfront: I can’t work with you at this time.
I only take on one client per city, per practice area to ensure I can give each firm my full focus and help them truly stand out in their local market without any conflicts of interest.
Since I’m already partnered with Fernandez Family Law for the Central Coast family law market, that spot is taken.
However—if you’re in a different legal market, or if you practice in another area of law, I’d be happy to chat and see if we’re a good fit!
Services Provided
- Web Design
- Local Service Ads
- Search Engine Optimization
- Pay Per Click
Ready to See What’s Possible?
If you’d like to explore how I can help your firm consistently win more high-value cases online, let’s talk.
